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    McDonald's (Murcia, Spain)

    This Murcia drive-thru store is the pilot store in Europe that adopts the Alphabet palette.
    Alphabet delivers a warm and inviting dining environment that appeals to a wide demographic.
    In line with the no-décor concept, Alphabet balances the simplicity of a neutral décor that focuses on customer flow and service, with touch points of artworks that lighten up the customer experience.